company principles
Mission
Enjoy Learning, Enjoy Life
Enriching your life through enjoyable learning.
Coto is dedicated to supporting language learners as they face new challenges, enriching their lives through the Joy of Learning.
Vision
Be yourself, Anywhere
Empowering you to thrive as your true self, wherever you are in the world.
Core Values
-
Diversity
Embrace differences
-
Creativity
Explore creativity
-
Challenge
Enjoy challenges
What we provide
-
The joy of gaining new knowledge and experiences
-
The joy of growth and achievement
-
The joy of connecting with others
story
History
Our school was first established as a Japanese language school by 4 professional teachers who were teaching the Japanese language as volunteers. These four teachers immediately provided functional Japanese lessons (primarily conversational skills) for people who had come to Japan (excluding exchange students) for work or lifestyle reasons.
- 2000
-
Established the Iidabashi Japanese Language Academy
We began by primarily providing private lessons and lessons in small groups. - 2009
-
Published "Nihongo Fun & Easy - Survival Japanese Conversation for Beginners".
- 2011
-
Began offering 3-week intensive courses.
- 2012
-
Incorporated as Be Unique, Inc.
Created a series of educational materials offering practical conversational skills.
Began offering "Japanese Plus" flexible group lessons. - 2014
-
Moved to the current school building.
Changed the school name to Coto Language Academy. - Feb. 2017
-
Launched the human resources company Coto Work.
- Jan. 2018
-
Launched a seminar instructor dispatch service for corporations.
- Feb. 2018
-
Opened a sister brand, Coto Japanese Club, in Azabu-Juban in Minato-ku.
Published the Japanese language text, "Nihongo Fun & Easy 2". - Sep. 2018
-
Changed the Iidabashi school name to Coto Japanese Academy.
- Apr. 2019
-
Changed the corporate name to Coto World, Inc.
- Oct. 2019
-
Began offering Coto Online Japanese Lessons
- Mar. 2020
-
Opened the Coto Japanese Academy Yokohama campus.
- Oct. 2020
-
Launched Coto Hajime, a media site for Japanese language teachers.
- Sep. 2022
-
Started the Coto School Finder service, which helps long-term study abroad students find the right Japanese language school and provides support for obtaining a student visa.
- Aug. 2023
-
Opened the Coto Japanese Academy Shibuya campus.
company overview
Company Profile
| company name | Coto World, Inc. |
|---|---|
| address | 4-9-4, Iidabashi, Chiyoda-ku, Tokyo, Iidabashi Bldg., 3rd Floor |
| director | Yukiko Watanabe |
| established | April 2012 |
| main bank | The Higashi-Nippon Bank |
message
Message from the CEO
Be Yourself, Anywhere
Together, let's make Japan a cutting-edge global nation, where the world's creative people gather!
Ever since our establishment in 2000, having come into close contact with many people from around the world who have chosen to live in Japan, I was amazed to find that so many people hold such a strong attraction and interest of Japanese culture and society. I hope that by living here, people with various backgrounds can live and be true to themselves while making Japan their home. I believe that by coming together, mixing cultures and ideas, we can become a true global society.
Together, we want to build towards an exciting new future, for everyone who wants to make Japan their home. This is truly a vessel of opportunity left to us by our predecessors. As a member of this generation, I hope that we can continue to treasure the essence of Japan while being open-minded and welcoming diversity. By doing this, we will be able to build a society that will attract people around the world.
Currently, we are seeking for those who have a vision of starting a new business utilizing the Japanese language!
We are looking for those who are motivated and want to advance from "teaching Japanese" to the next stage, where there will be more opportunities to shine. Let us make your passion and drive a reality.
